This concept store was developed to sit within a shopping centre environment. It was intended to sell a narrower range of smaller products that could be carried home by customers.
The design complies with typical Shopping Centre Design Guidelines, including Westfield, Colonial and GPT. The concept introduces a range of contemporary finishes such as brick, concrete, black steel and astroturf as well as a demonstration area and online interface.
The 3D walkthrough was prepared to communicate the concept to internal and external stakeholders.